Dec 17 - International Talk With A Fake British Accent Day
I couldn’t have written about this better than the Telegraph have done - so on this occasion I advise reading their post - yeah baby, yeah.
Oct 26 - Try The Train Day
This is such a poor attempt at a day celebration they really shouldn’t have bothered.
Try The Train Day was a one day event from South West Trains and supported by Basingstoke Disability Group. They encouraged disabled users to try a train journey from Basingstoke to Farnborough to see the great facilities available to disabled train users.
I appreciate the cause and a profit company doing something for the community. The reason it’s a poor is one, how small event was and two, how little coverage they gave to it - just a news page and this photo were used to support this day.
For more information read the news article about it on the South West Trains site.
May 7 - National Train Day
This is the day for Grammy winners and all Americans to celebrate their love for the train. In 2011 there were events in Washington DC, Philadelphia, Chicago, Los Angeles, New York and more. Events to celebrate include live music performances, miniature train sets to play with and even Grammy award winner Gladys Knight performed - she obviously is a big train fan.
Dec 1-10 Wallace & Gromit’s Great British Tea Party
Why have a day to celebrate or even a week, heck let’s just spend the next 10 days celebrating and drinking tea. That’s exactly what the Wallace & Gromit’s Great British Tea Party aims to do. They even have a poster advertising campaign across the London underground. Obviously a great tea party wouldn’t be complete with some great baking - which is also being encouraged.
This is all for a good cause (aren’t they all) - this time it helps to raise money for sick children in hospitals and hospices. For more information go to the official site or what quite amused me - the UK Tea Council site, yes we have a council dedicated to tea it seems.
Nov 3 - London Poppy Day
With all the sarcasm I like to describe some of these farcical days, weeks and months - tomorrow is actually a day with importance and meaning. Tomorrow is London Poppy Day.
Check out this cool Google Map to find a location where you can volunteer to collect for the 2011 Poppy Appeal in London.
Sep 1-30 - Colgate Oral Health Month
It seems not only are there national, regional or international days, weeks or months. It seems not only can they the days, weeks or months be sponsored by a product or organisation, they can be created by one.
So let me introduce Colgate’s very own month - Colgate Oral Health Month. Now I had a flyer I received that stated this month was in September - as does a news page on the Colgate site suggest here and on Dentistry.co.uk here.
But when you google ‘Colgate Oral Health Month’ the top search result is this page on the Colgate site - which appears to suggest this month is not in September but in June 2011. Confused? Me too, maybe they have 2 months a year to celebrate, maybe more? For the moment though as I got a flyer for recently saying it was for September 2011, I shall list this entry as September.
Nov 2-8 - British Sausage Week
It’s time for enough British food week this week, last month we had British Eggs and this month it’s time to celebrate the British Sausage.
The Love Pork site has set up a section for British Sausage Week here. There is a list of lots of types of sausage recipes. There is also a list of events happening over Britain this week in search of the magical banger. Like the official British Sausage Week Facebook page for more on this. In 2009 magician Paul Daniels and Debbie McGee endorsed this ‘famous’ week.
Oct 29 - National Feed The Birds Day
Tomorrow I’m going down to Trafalgar Square, if I can get within a mile of it due to the crowds. Failing that I might dress up as a giant loaf of bread and jump into a park. Why? Well it’s National Feed The Birds Day. This day was brought together from what I can find out by the RSPB.
This is possibly my favourite promotion work for a national day yet - it’s so bad it’s great. The RSPB have made a 3 minute spoof of Come Dine With Me called, wait for it… Come DIne With The Birds. Watch it below…
If that wasn’t enough, BBC News have had a report on it every hour, all day today.
October 17-23 - National Baking Week
I firstly spotted this event on Monday in the Evening Standard paper. In St Pancreas station the tube map was baked into a giant cake. Read more here.
Even Liverpool footballers Andy Carroll and Charlie Adam have got in on the action for Blue Peter…
This national week has really gone to town, great logo, great awareness, great social media and general online presence and some great marketing ideas.